Notes from a Canadian on visiting Koh Tao

Posted on Posted in Business

We visited Koh Tao from March 18 to April 1, 2018. Here are some notes for fellow Canadians thinking about visiting Koh Tao. Getting There: The Flights A wise graduate supervisor once advised that one should always break up my trip so that you’re spending no more than 8 hours a day traveling. Eight hours […]

Notes from a Canadian on visiting Buenos Aires

Posted on Posted in Business

We visited Buenos Aires from Feb 9 to March 1, 2018. Here are some notes for fellow Canadians thinking about visiting Buenos Aires. Taking a vacation in Buenos Aires as a Canadian requires some planning. If you do not enjoy planning, don’t go just yet. If the trend holds through to 2020, it’ll become easier […]

Backasting

Posted on Posted in Analytics Strategy, Business, Design Thinking, Strategic Analytics

Backcasting is a fantastic technique. It was invented in Canada. You’re welcome to use it. If it sounds like forecasting – well – that’s because it’s kind of like forecasting. With an important difference. That wikipedia page says: Whereas forecasting is predicting the future (unknown) values of the dependent variables based on known values of the independent variable, backcasting can be considered the prediction […]

The Marketing Science of Data Science of Marketing Science

Posted on Posted in Artificial Intelligence, Business, Machine Learning, Marketing Science

Earlier in the month, I dined under the space shuttle Endeavour with some of the best minds in marketing science. One mind remarked: “That’s why I bring a glossary with me, oh, you want to do supervised learning? Oh you mean regression? Oh, okay, now we can talk… We’ve been talking to managers about these […]

Goal Formation

Posted on Posted in Business, Data Driven Culture, Data Science, Decision Neuroscience, Design Thinking, Economics, Machine Intelligence, Technology

Bart Gajderowicz delivered a great talk at Machine Intelligence Toronto about how people go through stages in accomplishing a goal [1]. The talk was about homelessness and AI approaches to public policy. I instantly saw a connection to all sorts of tensions that people endure when they set out on a goal. To distill the […]

Still in the Trough: Holiday VR Figures

Posted on Posted in Business, Decision Neuroscience, Technology, Virtual Reality

Previously, I argued that you should look at the Q4-2016 VR sales figures closely and then make decisions about whether to jump in. Some figures are in. SuperData Research, a technology research firm, estimated that Oculus had sold 360,000 headsets and HTC 450,000 since their products went on sale in March and June, respectively. Both […]