Data Civilians

Data Civilians. Monica Rigoti used that terrific term in a New York Times Big Data piece. And the term resonated. It’s common to think of Big Data in much the same ways as nuclear research. Everybody wants the bomb. Yet, … Continued

The Dependent Variable

The dependent variable is the one that matters. You can’t explain why without Y.   Last week, I broadcasted 10 questions on Twitter and Facebook what they thought of dependent variables. It’s what 18 smart managers, researchers, developers, strategists, planners, … Continued